I’ve received emails from my first degree connections for a while. I am always curious to know how people do this. In the early days I had a note in my Summary that said something like “If you connect with me, I’m going to put you on my newsletter.” I’d then export my contacts and import to iContact or ConstantContact.
Then, I got smart and changed it to say “click here to sign up for my newsletter,” which made it “opt-in.”
Then, I got tired of paying for the newsletter services, and changed it again to say “join my LinkedIn Group, and I’ll send you periodic newsletter-like emails.” This is where I’m at now.
But you can do something more direct to your first degree Contacts. Check out this post: How to Use LinkedIn Mail to Connect With Your Contacts. Linda Coles breaks down the process, and some pros/cons, of using this tool. The biggest con is that you can only do 50 at a time. If you have 1,000 contacts, you will have to do this 20 times to reach all of them. Yuck.
At the same time, if that limit wasn’t in place, your contacts might be overly eager to spam you all the time.
The easier it is, the more it might be abused.
So it’s not easy, but it works.
Have you ever tried it?