LinkedIn Summary: Is Short Okay?

September 13th, 2010 | by Jason Alba |

I have always said to use as many of the 2,000 characters as possible in your LinkedIn Summary, but I just found an example of a very short Summary that I really liked… check out personal branding expert William Arruda’s Summary:

linkedin_summary_william_arruda

That’s it… SHORT!

He is essentially saying “here’s better information on me… perhaps in a different format than what I’m limited to on this LinkedIn Summary…”

I love it.

I don’t normally recommend this because most people don’t have another website (or blog)… or some other property they can point people to… so normally I tell people to just flesh out the summary.

BUT, if you have an awesome page somewhere else, by all means, point people there (like William is)!

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