I get requests to review people’s Profiles regularly. Today I was reviewing one and I was struck with a “now what?” moment.
So I liked the LinkedIn Profile.
I wanted to contact the person.
I wanted to see if we could move forward (me interview him, etc.).
But there was NO call to action. None. It was like reading a “here’s all I’ve done” without a “and now let’s do something together.”
I think this call to action will be different for different people… but go back to your own Profile and see if there is any “and now let’s __________.”
I stumbled upon this myself, without realizing what I was doing, when I redid the first part of my summary a month or two ago. Can you see what you can do to engage more with me from what I put at the top of the summary?
I realize I can do these two things because I have two other places I want you to go… do you have something more than “look at all the cool stuff I did” on your LinkedIn Summary?