Update: LinkedIn DVD
March 25th, 2010 | by Jason Alba |Wednesday I finished recording the videos for the second edition of the LinkedIn DVD. It’s now at the video editing shop. I hope to have my DVDs in hand when I go to to a conference at the end of April… and ship out all the pre-orders before I head out.
Here are the sections of the LinkedIn DVD:
Introduction
Home Page
Profile: Above the Fold
Profile: Summary
Profile: Below the Fold
Profile: Applications
Profile: Add a Video
Companies
Groups
Jobs
Advanced People Search
Communicating with Others (this is 2 videos that will be combined)
Recommendations
Answers: Asking Questions
Answers: Answering Questions
Manage Your Settings
Browse Connections
BONUS: Now, 10 Things to Do
BONUS: 20 Questions
BONUS: Export Contacts
BONUS: Cleaning the Export
BONUS: Importing to JibberJobber
- Introduction - including some concepts and terminology to help you get more out of the DVD and your LinkedIn strategy.
- Home Page - so easy to overlook but usually opportunity to get value. I show you how.
- Profile: Above the Fold - First impression? Are you findable? Is your Profile turning people off? This section is quite valuable.
- Profile: Summary - so many summaries are INSUFFICIENT or BORING. I tell you how to fix that.
- Profile: Below the Fold - More opportunity to brand yourself and increase the chance of being found, but so many people miss the opportunities.
- Profile: Applications - More than the 2 I usually talk about - what Apps are important and why.
- Profile: Add a Video - Step-by-step visual of how to get a video on your Profile (like you can see on my profile, or on Walter Akana’s Profile - you have to be logged in and click on the FULL PROFILE to see the video).
- Companies - GOLD! There’s GOLD in LinkedIn Companies. Learn why.
- Groups - Groups are powerful but misleading… learn what the value is, what to do, and what NOT to do.
- Jobs - I wish there was more value here… nonetheless, LinkedIn Jobs still provides an opportunity you don’t get elsewhere. Learn what’s important here.
- Advanced People Search - If you aren’t using the advanced people search you aren’t using LinkedIn. Don’t just get an account, look for key contacts!
- Communicating with Others - once you find a key contact, how do you communicate with them? Here are the mechanisms and my formula for what communications should include.
- Recommendations - How to get them, how to give them. What makes Recommendations valuable.
- Answers: Asking Questions - DO THIS. Regularly. Learn how to do it the right way and not become NOISE to your network.
- Answers: Answering Questions - Less commitment but still valuable. You should be expert in something - prove it.
- Manage Your Settings - There are a few settings and such in here that you should know about.
- Browse Connections - Have you used this feature to strategically find more key contacts? If not, you need to.
- BONUS: Now, 10 Things to Do - now that you’ve watched the DVD here are 10 actionable things you can do TODAY.
- BONUS: 20 Questions - 20 frequently asked questions, in a speed-answering session. This was fun to do
- BONUS: Export Contacts - You should export your contacts… read this if you don’t know why.
- BONUS: Cleaning the Export - once you export your contacts you should clean up the file because, well, it’s a mess. Here’s what you do to clean it up.
- BONUS: Importing to JibberJobber - You are a job seeker - you should be on JibberJobber… here’s what you can do with the imported file.
Have you gotten yours yet? Get it here.
One Response to “Update: LinkedIn DVD”
By Julie Walraven | Resume Services on Mar 25, 2010 | Reply
Exciting, Jason! I am looking forward to the update. My clients love this! Right now it is in two of my packages but I think I will just include it in all of them from now on… it makes sense for them and me. I’m looking forward to getting mine!