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	<title>Comments on: LinkedIn &quot;Professional Headline&quot; for the Unemployed</title>
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	<link>http://imonlinkedinnowwhat.com/2009/01/29/linkedin-professional-headline-for-the-unemployed/</link>
	<description>the blog behind the book</description>
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		<title>By: Jonathan Duarte</title>
		<link>http://imonlinkedinnowwhat.com/2009/01/29/linkedin-professional-headline-for-the-unemployed/#comment-2586</link>
		<dc:creator>Jonathan Duarte</dc:creator>
		<pubDate>Mon, 28 Mar 2011 19:52:25 +0000</pubDate>
		<guid isPermaLink="false">http://imonlinkedinnowwhat.com/?p=329#comment-2586</guid>
		<description>Hi Jason,
Just came across your blog post and thought I could add some future notes for your readers.

The LinkedIn Headline is really critical.
On LinkedIn, your headline is published almost everywhere that your name appears. As a result, since most people might not know your name, you can use your headline to attract people to your profile, to read more about you.

You headline is also critical for LinkedIn Search Engine Optimization (SEO).
It&#039;s one of the most important fields when it comes to keywords.
The LinkedIn search engine uses the headline to determine the sorting in its results.
So, if you want your profile to be found when someone is searching for the phrase &quot;Marketing Manager&quot; you should consider include that exact phrase in your headline.

Great Blog post and examples... as always.
Cheers.
Jonathan</description>
		<content:encoded><![CDATA[<p>Hi Jason,<br />
Just came across your blog post and thought I could add some future notes for your readers.</p>
<p>The LinkedIn Headline is really critical.<br />
On LinkedIn, your headline is published almost everywhere that your name appears. As a result, since most people might not know your name, you can use your headline to attract people to your profile, to read more about you.</p>
<p>You headline is also critical for LinkedIn Search Engine Optimization (SEO).<br />
It&#8217;s one of the most important fields when it comes to keywords.<br />
The LinkedIn search engine uses the headline to determine the sorting in its results.<br />
So, if you want your profile to be found when someone is searching for the phrase &#8220;Marketing Manager&#8221; you should consider include that exact phrase in your headline.</p>
<p>Great Blog post and examples&#8230; as always.<br />
Cheers.<br />
Jonathan</p>
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		<title>By: Richard</title>
		<link>http://imonlinkedinnowwhat.com/2009/01/29/linkedin-professional-headline-for-the-unemployed/#comment-1170</link>
		<dc:creator>Richard</dc:creator>
		<pubDate>Tue, 04 May 2010 20:13:10 +0000</pubDate>
		<guid isPermaLink="false">http://imonlinkedinnowwhat.com/?p=329#comment-1170</guid>
		<description>These are all great points. What if your new to the areas of your chosen profession, say new grad? Say you where a grad student, but due to circumstance you took a job outside your related degree and its been a several years; you are now getting back in to your field?</description>
		<content:encoded><![CDATA[<p>These are all great points. What if your new to the areas of your chosen profession, say new grad? Say you where a grad student, but due to circumstance you took a job outside your related degree and its been a several years; you are now getting back in to your field?</p>
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		<title>By: Brad Attig: LinkedIn Status Controversy &#124; I'm On LinkedIn - Now What???</title>
		<link>http://imonlinkedinnowwhat.com/2009/01/29/linkedin-professional-headline-for-the-unemployed/#comment-1169</link>
		<dc:creator>Brad Attig: LinkedIn Status Controversy &#124; I'm On LinkedIn - Now What???</dc:creator>
		<pubDate>Mon, 07 Sep 2009 15:08:56 +0000</pubDate>
		<guid isPermaLink="false">http://imonlinkedinnowwhat.com/?p=329#comment-1169</guid>
		<description>[...] Brad Attig is a career coach and a JibberJobber Partner - he has a good post titled A little LinkedIn Contraversy where he talks about what you should put in your &#8220;employment status&#8221; on LinkedIn.  The concepts he brings up apply to the status as well as the LinkedIn Professional Headline. [...]</description>
		<content:encoded><![CDATA[<p>[...] Brad Attig is a career coach and a JibberJobber Partner &#8211; he has a good post titled A little LinkedIn Contraversy where he talks about what you should put in your &#8220;employment status&#8221; on LinkedIn.  The concepts he brings up apply to the status as well as the LinkedIn Professional Headline. [...]</p>
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		<title>By: Maureen Kelly</title>
		<link>http://imonlinkedinnowwhat.com/2009/01/29/linkedin-professional-headline-for-the-unemployed/#comment-1168</link>
		<dc:creator>Maureen Kelly</dc:creator>
		<pubDate>Wed, 18 Feb 2009 18:47:26 +0000</pubDate>
		<guid isPermaLink="false">http://imonlinkedinnowwhat.com/?p=329#comment-1168</guid>
		<description>Great points, but where I am struggling is -- not only do you want your LinkedIn &quot;Professional Headline&quot; to standout, but now being recently laid off and in the process of creating business cards...what &quot;tagline or title&quot; would be best to use?  My previous job was Director of Sponsorships and since sponsorships are now being slashed I want to turn my focus more towards marketing in general vs. focusing on sponsorships or events-- any suggestions?  Something like &quot;Innovative Marketing Specialist&quot;?</description>
		<content:encoded><![CDATA[<p>Great points, but where I am struggling is &#8212; not only do you want your LinkedIn &#8220;Professional Headline&#8221; to standout, but now being recently laid off and in the process of creating business cards&#8230;what &#8220;tagline or title&#8221; would be best to use?  My previous job was Director of Sponsorships and since sponsorships are now being slashed I want to turn my focus more towards marketing in general vs. focusing on sponsorships or events&#8211; any suggestions?  Something like &#8220;Innovative Marketing Specialist&#8221;?</p>
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		<title>By: Rakesh Chowdhury</title>
		<link>http://imonlinkedinnowwhat.com/2009/01/29/linkedin-professional-headline-for-the-unemployed/#comment-1167</link>
		<dc:creator>Rakesh Chowdhury</dc:creator>
		<pubDate>Tue, 10 Feb 2009 05:06:37 +0000</pubDate>
		<guid isPermaLink="false">http://imonlinkedinnowwhat.com/?p=329#comment-1167</guid>
		<description>Jason,

Nice article.

Although it seems easy but coining the right headline makes such a huge difference in drawing attention.

Both options you mentioned are great.
I guess Option 1 applies more to people with a strong educational &amp; professional background. These are the people who have worked with big names or studied in deemed universities.

And option 2 applies to people trying to make a mark in the industry in the absence of a very strong background (educational and/or professional).

Either way, a compelling headline does make a strong statement.

RC</description>
		<content:encoded><![CDATA[<p>Jason,</p>
<p>Nice article.</p>
<p>Although it seems easy but coining the right headline makes such a huge difference in drawing attention.</p>
<p>Both options you mentioned are great.<br />
I guess Option 1 applies more to people with a strong educational &amp; professional background. These are the people who have worked with big names or studied in deemed universities.</p>
<p>And option 2 applies to people trying to make a mark in the industry in the absence of a very strong background (educational and/or professional).</p>
<p>Either way, a compelling headline does make a strong statement.</p>
<p>RC</p>
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		<title>By: Robert Goldasich</title>
		<link>http://imonlinkedinnowwhat.com/2009/01/29/linkedin-professional-headline-for-the-unemployed/#comment-1166</link>
		<dc:creator>Robert Goldasich</dc:creator>
		<pubDate>Mon, 09 Feb 2009 01:20:53 +0000</pubDate>
		<guid isPermaLink="false">http://imonlinkedinnowwhat.com/?p=329#comment-1166</guid>
		<description>Good Post.

My headline reads, &quot;Trainer/Instructional Designer - Increasing Bottom Line Profitability Through Learning Strategies&quot;

However, in my &quot;Status Update&quot; section, I wrote that I&#039;m &quot;searching for a new career opportunity in Training or Instructional Design&quot;.

By putting this information in this section of your profile, it broadcasts it to all of your connections as well. The only caveat is that statuses do expire after 5 days, so you need to remember to update your status weekly.</description>
		<content:encoded><![CDATA[<p>Good Post.</p>
<p>My headline reads, &#8220;Trainer/Instructional Designer &#8211; Increasing Bottom Line Profitability Through Learning Strategies&#8221;</p>
<p>However, in my &#8220;Status Update&#8221; section, I wrote that I&#8217;m &#8220;searching for a new career opportunity in Training or Instructional Design&#8221;.</p>
<p>By putting this information in this section of your profile, it broadcasts it to all of your connections as well. The only caveat is that statuses do expire after 5 days, so you need to remember to update your status weekly.</p>
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		<title>By: Jason Alba</title>
		<link>http://imonlinkedinnowwhat.com/2009/01/29/linkedin-professional-headline-for-the-unemployed/#comment-1165</link>
		<dc:creator>Jason Alba</dc:creator>
		<pubDate>Sat, 31 Jan 2009 15:02:56 +0000</pubDate>
		<guid isPermaLink="false">http://imonlinkedinnowwhat.com/?p=329#comment-1165</guid>
		<description>@Jim - good job - looks great!

@Gregg - my suggestion is to figure out how to pitch your value that you bring to the table, and try and make it interesting (think: story), as opposed to making it sound like it&#039;s coming from a corporate office (boring).</description>
		<content:encoded><![CDATA[<p>@Jim &#8211; good job &#8211; looks great!</p>
<p>@Gregg &#8211; my suggestion is to figure out how to pitch your value that you bring to the table, and try and make it interesting (think: story), as opposed to making it sound like it&#8217;s coming from a corporate office (boring).</p>
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		<title>By: Gregg Swanson</title>
		<link>http://imonlinkedinnowwhat.com/2009/01/29/linkedin-professional-headline-for-the-unemployed/#comment-1164</link>
		<dc:creator>Gregg Swanson</dc:creator>
		<pubDate>Fri, 30 Jan 2009 02:49:16 +0000</pubDate>
		<guid isPermaLink="false">http://imonlinkedinnowwhat.com/?p=329#comment-1164</guid>
		<description>This was very helpful indeed!  Any suggestion about a headline for those that may not be looking for a corp. job but have moved into the coaching/consulting arena and looking for clients?
Thanks!</description>
		<content:encoded><![CDATA[<p>This was very helpful indeed!  Any suggestion about a headline for those that may not be looking for a corp. job but have moved into the coaching/consulting arena and looking for clients?<br />
Thanks!</p>
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		<title>By: Jim Price</title>
		<link>http://imonlinkedinnowwhat.com/2009/01/29/linkedin-professional-headline-for-the-unemployed/#comment-1163</link>
		<dc:creator>Jim Price</dc:creator>
		<pubDate>Thu, 29 Jan 2009 16:04:25 +0000</pubDate>
		<guid isPermaLink="false">http://imonlinkedinnowwhat.com/?p=329#comment-1163</guid>
		<description>Jason:

Great article! I am guilty of using my title to describe myself.  I had never considered my headline from a marketing standpoint.  Here is my updated headline:

Executive management professional providing exceptional strategic leadership to organizations serving young people and their families.</description>
		<content:encoded><![CDATA[<p>Jason:</p>
<p>Great article! I am guilty of using my title to describe myself.  I had never considered my headline from a marketing standpoint.  Here is my updated headline:</p>
<p>Executive management professional providing exceptional strategic leadership to organizations serving young people and their families.</p>
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